大艺术家·唯漫时光 - 华夏天璟湾

昆明

摘要

人生三十而立,四十而不惑。三十岁前全部是加法,感情、事业、学历、人际关系、朋友,所有的加起来;到了四十岁,便是减法,将不是你心灵可以得到满足的东西和人尽量舍弃,这样会轻松很多。〔华夏天璟湾形象代言人 刘嘉玲〕

Man is established by 30, and has clarity at 40. Before their 30th year man is consumed with additions, of sentiment, career, education, relationships, and friends -- to add these all up. At 40 the art of reduction comes, to give up all those things and people inessential to satisfaction, thus making life much easier.(Liu Jialing)


那年明月花开时
大艺术家 -  唯漫时光

华夏地产位于云南昆明,是一家已经形成集高端住宅、城市商业综合体、商务办公、酒店开发为一体的复合型精品开发企业。这次天璟湾项目,客户的期望值和定位还是比较高的。楼盘形象推广与代言选择了知名演员刘嘉玲。回顾刘嘉玲在电影里塑造的形象,比如她饰演宋美龄、武则天等系列经典形象,通过电影里的艺术形象载入到项目里面。当时我们考虑到整个项目需求的特点,所以想用匠心独运的理念融入到整个项目的观念里面。我们希望通过天璟湾这个产品传导未来针对品味值的客户,做了一种新的居家体验。这次做了很多细节的考虑,这些细节不是为了别人看到和摸到,而且我们希望在生活的体验中感受到的一份用心。我们的传导代表甲方给到业主的一份用心,来提升我们业主对产品的认可和用心。我们正是这样的一个出发点,所以说我们从功能、工艺和细节这几方面去下功夫让业主能够感受到天璟湾的“匠心独运”。华夏天璟湾,引领昆明城市品质生活全新高度!

Huaxia Properties is in Kunming, Yunnan.  It is a development boutique that has developed high-end residential and urban commercial complexes, business offices, and hotel complexes. Customer expectations and positioning is running high for this Tianjing Bay project. The property image promotion and spokeswoman will be the famous actress Carina Lau. Why did we pick her? Looking back on the image Carina Lau made for herself in movies, for example her portrayal of Soong Mei-ling and Wu Zetian in a series of classic personages, and we want to imbue the project with her theatric artistry. We holistically evaluated the project’s needs, and we want for the concept of ingenious craftsmanship to permeate the project concept. We hope that for our future discriminating customers, that the Tianjing Bay will convey a new home experience. This time around we have considered a lot of details. These details are not for others to see and feel, but we hope that this diligence will touch their life experience. Our representative customer provides the owners with diligence, increasing the approval and diligence of our projects. This is our starting point. So, this is to say that our work in building functionality, techniques, and details will enable owners to feel the “ingenious craftsmanship” of Tianjing Bay. Huaxia Tianjing Bay is bringing the quality of life in Kunming to new heights!



「唯」

自 知、自 乐、自 清


夹层茶室

在这个快节奏的环境里,从你追我赶、互相复制、互相跟随的生活观里寻求一些平衡。真正回归到思考我在想什么、要什么这样一个自我的生活观:回归到对自我的思考,而非陷入到别人的眼光与评价里。我们不是跟着生活走,而是选择怎样去生活,这正是我们要传导的意义。


In this fast-paced environment, we seek some balance in the rat race, mutual emulation, and mutual following. Truly returning to reflect on what we think, or this kind of self-oriented view on life: Returning to reflections on self, and not mired in the judgment of other people. We do not go along with life, but rather choose how to live.  This is the meaning we wish to convey.

夹层会客厅

对生活的态度是积极主动的:自知、自乐、自清,去感受和体验日子一天一天永逝的真谛与过程中点点滴滴的生活。重新思考和把握回归生活的可能,而非随波逐流。别让我们的生活成为别人的秀场。

We take a proactive approach to life: With self-knowledge, self-fulfillment, and self-clarity, we feel and experience every passing genuine instant. Reconsider the possibility of returning to life, instead of going with the flow. Do not let our lives be a stage for others.


「漫」

温 和、中 性、谦 和

一层家宴厅

一层家庭厅


三层主卧 


三层阅读室

主卫

选材上首先要满足空间的调性和统一性,材料质感温和,更接近人的生活性情。氛围营造顺其自然,摈弃过多的形式感与阵列感,更亲近人的生活习惯。色彩方面多运用中性色,少量冷色,更符合谦和的生活状态。

When selecting materials, we first satisfy the tone and uniformity of the space. The materials feel mild, much closer to the temperament of human life. The atmosphere feels natural, abandoning excessive form and array, being closer to human living habits. Neutral colors are preferred, with fewer cold colors, which allows for a humbler state of life.


「时」

打 破、释 放、尊 重

负一层养生区

功能上打破了原有的空间设置:一楼我们设计成功能导向层。比如,商务书房、品茗区等,属于接待功能的。二楼是我们的家庭生活起居空间。楼层功能分区主要方便业主日常接待和生活起居,一楼是接待功能区,二楼是的生活区,三楼是主人居住的地方。

The functionality breaks the original spatial configuration: The first floor was designed as the functional floor. For example, a study, tea area, and reception. The second floor holds the family living space. The floor functionality divisions primarily make the owner’s daily life and entertaining guests easier. The first floor is the functional area, the second floor is for living, and third for is the master bedroom. 

多功能活动区

负一层品鉴区

因为我们横向发展有限,希望打造释放更大更多的活动、露台空间,设计上也做了这一方面的思考。还有负一层的空间也因横向空间有限,所以我们只能在纵向地开发设计,把负一层变成家庭娱乐的空间和释放的空间。

Because we have horizontal development limitations, we would also like to free up space for activities and terraces, which were considered in the design. There is also a floor where we could only design vertically due to limited horizontal space, creating a floor for family entertainment and a space for relaxation. Our design includes a private pool, party, entertainment, and cinema functional areas and entertainment spaces. Each division is clear, and this space is suitable to our life direction and actual needs.

负一层派对活动区

负一层泡池

我们设计有私人的泳池、聚会、娱乐、影视等家庭必备的功能区和娱乐区,每一个分区很清楚,在这个空间里可以反应适合自己的生活方向和真实需求。


 

「光」

有  限、真  实、家

什么的人文圈吸引什么样的人。产品是有限的,所以不能让产品面面俱到,从属于所有人的。这里面有很多感性的情怀和色彩,希望在空间里面做得更精致且具备一定的想象力,但又不能过分。需要做得更偏向家居,能看得到生活,能看到人的个性。

What kinds of people social circles can attract. Products are limited, so it cannot be all-encompassing, it belongs to all. There are many emotions and feelings here. We hope that it can be more meticulous and imaginative within the space, without being over the top. It needs to be homelier, allowing for a good life and bringing out peoples’ personalities.

所以空间承载的是有限而不是无限,这也是我们思考的创新点,把无限的变成有限的。体现的是部分人的思考,而不是大众化。作为设计师,我们也不希望为客户打造成生活秀场,而是打造一个真情实意的回归自我的家。白驹过隙,唯漫时光与自然不可辜负。

So, space load is limited and not infinite. This is a point for innovation in our thinking, changing the unbound into the limited. This shows how some people think, but not how all people think. As designers, we do not want to create the stage of life for our customers, but rather create a genuine home to return to. Time is fleeting, and romantic times and nature are not to be failed.

唯漫时光,一种心随自然的美好享受,一场身浸人文的诚实体验。
Romantic Times, wonderful enjoyment flowing in life, a genuine experience immersed in culture


刘卫军谈天璟湾设计观念

创作灵感来源,也是秉承大艺术家系列去考虑。我们当时希望制造一种生活观——匠心独运,希望通过对匠心的理解,用心生活作为传导。我们想打造一种比较精致的生活家居体验。这个楼盘在昆明来说,地理优势还是很好的。但是它的建筑产品对于别墅来说还是有所欠缺的,它的横向面积不够,更多是纵向的面积,有一定的层高。当时希望通过用一种养生的理念去思考设计,其实好好地生活、认真地生活、清晰地生活,才是最好的养生之道。我们在项目里面导入更多的是让你感觉你是可以融合到你生活当中去,而不是希望我们有个什么样的生活,让我们变得不一样。我们不是希望让生活来改变我们,而是希望通过打造这个产品让生活回归到自我的生活里。根据自己的生活轨迹去生活和更用心地去生活,而不是去怀疑自己的生活观。所以我们说用匠心独运,我们传导回归到业主的思考,认真地生活、用心地生活、回归自我的生活观,而不是随波逐流,让生活、让事业来改变你。


Liu Weijun discusses the positioning of Huaxia Tianjing Bay

Huaxia Properties is in Kunming, Yunnan.  It is a development boutique that has developed high-end residential and urban commercial complexes, business offices, and hotel complexes. Customer expectations and positioning is running high for this Tianjing Bay project. The property image promotion and spokeswoman will be the famous actress Carina Lau. Why did we pick her? Looking back on the image Carina Lau made for herself in movies, for example her portrayal of Soong Mei-ling and Wu Zetian in a series of classic personages, and we want to imbue the project with her theatric artistry. We holistically evaluated the project’s needs, and we want for the concept of ingenious craftsmanship to permeate the project concept. We hope that for our future discriminating customers, that the Tianjing Bay will convey a new home experience. This time around we have considered a lot of details. These details are not for others to see and feel, but we hope that this diligence will touch their life experience. Our representative customer provides the owners with diligence, increasing the approval and diligence of our projects. This is our starting point. So, this is to say that our work in building functionality, techniques, and details will enable owners to feel the “ingenious craftsmanship” of Tianjing Bay. Huaxia Tianjing Bay is bringing the quality of life in Kunming to new heights!


项目主题: 那年明月花开时(大艺术家·唯漫时光)

项目名称:中国华夏天璟湾别墅

客户名称:中国华夏地产

设计面积:818平方米
设计时间:2015年

创意出品:PINKI DESIGN(中国顶级地产知名设计品牌)

总设计师:刘卫军
参与设计师:陈春龙、罗胜文





Danfu Lau 刘卫军

PINKI(品伊国际创意)品牌创始人&首席创意总监




李莎莉 Shirly Lee
PINKI品伊国际创意 艺术总监


TATS大艺术家软装设计与实现(中国当代艺术软装的领航者)由2002年在国家人民大会堂推行发布陈设艺术配饰专业发展第一人刘卫军创立于2000年。中国当代抽象艺术之父吴震寰担任艺术顾问,并由中国顶级奢侈品跨界艺术家李莎莉担任艺术总监。TATS大艺术家,主张用艺术复兴人文美学生活,开创中国艺术软装之先河。


首发于《环球设计》的《大艺术家·观堂》、《大艺术家·繁秋》等大艺术家系列代表作品,荣膺国内外诸多大奖,备受瞩目,并已成为一线地产商、高端酒店、企业家会所最青睐的艺术软装品牌,连续三年被世界五百强企业之一中国中化集团公司(2016年列《财富》全球500强之第139位)旗下房地产和酒店板块的平台企业:中国金茂集团授予“年度最佳设计供应商。




PINKI DESIGN刘卫军设计事务所(全球华人知名设计品牌)是PINKI品伊国际创意旗下18年顶级地产设计知名品牌。2000年,创立于国际设计之都深圳由全球华人室内建筑师、中国十大高端住宅设计师刘卫军先生主持创建并担任事务所首席创意总监。


基于“创新人文美学生活标杆”的品牌愿景,用设计复兴人文美学经典,经历18年地产设计创意实践,以地产营销会所、顶级别墅豪宅、文创艺术空间、文创主题酒店项目为主要业务范畴,已成功服务120余个地产开发城市配套服务商及地产行业客户,如金茂、中海、华夏、建发、万科、龙湖、万达、绿城、华润、保利、正荣、金地等地产合作伙伴;公司团队本着“以心为,由心造”的服务理念,将“快乐设计,快乐生活”的生活观融入创作中,如获得三度荣获素有亚洲室内设计奥斯卡之称的APIDA亚太室内设计大奖、APDC亚太设计精英邀请赛杰出设计大奖、APDC*IDA世界设计冠军联赛设计大奖、加拿大GRANDS PRIX DU DESIGN设计大奖、台湾TAKAO室内设计大赏金奖在内的国际国内荣誉大奖超过160余项。


PINKI DESIGN 认为:没有什么比精神更值得保留,“以心为,由心造”,持之以恒以人的本心做设计,用独特的视角去创造!




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